50
masala chai
Worth a lookShows low returns (0.1%), but soft demand (-26.9% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good825.76avg incumbent reviews — the moat a new listing must climb
Price range
Good£2.42–£33.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£11.99avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£114K£114K/yr · 139K searches
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-26.9%90-day search growth — must beat 0% to launch