47
mars
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,040.24avg incumbent reviews — the moat a new listing must climb
Price range
Okay£1.40–£25.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£215K£215K/yr · 202K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.75avg listing price — sweet spot $15–$100
Growth
Bad-13.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand