43
marron glace
Skip itSoft demand (-47.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great130.1avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£15.51avg listing price — sweet spot $15–$100
Price range
Good£4.42–£25.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad£42K£42K/yr · 27K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Growth
Bad-47.4%90-day search growth — must beat 0% to launch
Signals Low Review Barrier