55
lunch
Worth a lookShows searches that convert (30.8% search→purchase), but prices mostly outside the sweet spot ($1.03–$5.52) keeps it on the watch list.
Conversion
Incredible30.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great276.76avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay£199K£199K/yr · 280K searches
Growth
Okay+7.5%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Avg price
Bad£2.31avg listing price — sweet spot $15–$100
Price range
Bad£1.03–£5.52cheapest to priciest tracked listing — scored on the share inside $15–$100