57
low calorie
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Competition
Great28%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Review moat
Good937.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£151K£151K/yr · 295K searches
Growth
Bad-12.9%90-day search growth — must beat 0% to launch
Price range
Bad£0.97–£18.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£6.11avg listing price — sweet spot $15–$100