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53

liquorice gift set

Worth a look

Shows low returns (0.0%), but soft demand (-7.3% this quarter) keeps it on the watch list.

Market size 22Growth 21Conversion 76Competition 54Returns 100Price range 40Avg price 67Brand share 62Review moat 77Quality gap 53

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great465.17

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Avg price

Good£14.09

avg listing price — sweet spot $15–$100

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay£2.33–£23.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£90K

£90K/yr · 88K searches

Growth

Bad-7.3%

90-day search growth — must beat 0% to launch