51
liquorice allsorts
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($0.97–$13.93) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good503.9avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.8%90-day search growth — must beat 0% to launch
Market size
Okay£240K£240K/yr · 302K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Avg price
Bad£7.14avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Price range
Bad£0.97–£13.93cheapest to priciest tracked listing — scored on the share inside $15–$100