49
lions midget gems
Skip itSoft demand (-7.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great130.43avg incumbent reviews — the moat a new listing must climb
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.44avg listing price — sweet spot $15–$100
Price range
Good£7.46–£32.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£104K£104K/yr · 63K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-7.6%90-day search growth — must beat 0% to launch
Signals Low Review Barrier