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lindt pistachio
Skip itSoft demand (-59.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great130.17avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Avg price
Bad£6.14avg listing price — sweet spot $15–$100
Market size
Bad£30K£30K/yr · 118K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Growth
Bad-59.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£2.57–£10.30cheapest to priciest tracked listing — scored on the share inside $15–$100