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55

lemonade

Worth a look

Shows searches that convert (20.6% search→purchase), but prices mostly outside the sweet spot ($0.56–$15.63) keeps it on the watch list.

Market size 54Growth 74Conversion 100Competition 49Returns 100Price range 4Avg price 10Brand share 23Review moat 60Quality gap 24

Conversion

Incredible20.6%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Good+58.5%

90-day search growth — must beat 0% to launch

Review moat

Good1,085.2

avg incumbent reviews — the moat a new listing must climb

Market size

Good£366K

£366K/yr · 499K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Avg price

Bad£3.56

avg listing price — sweet spot $15–$100

Price range

Bad£0.56–£15.63

cheapest to priciest tracked listing — scored on the share inside $15–$100