50
lavazza coffee pods
Worth a lookShows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Avg price
Great£20.77avg listing price — sweet spot $15–$100
Price range
Great£8.83–£50.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great£980K£980K/yr · 402K searches
Review moat
Good1,292.21avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-23.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand