37
laundry bundle
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Review moat
Good1,045.08avg incumbent reviews — the moat a new listing must climb
Market size
Okay£152K£152K/yr · 165K searches
Avg price
Bad£8.46avg listing price — sweet spot $15–$100
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Price range
Bad£2.27–£18.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand