56
keto bread
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great233avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay£11.92avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay£1.21–£27.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£211K£211K/yr · 220K searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Bad-17.4%90-day search growth — must beat 0% to launch