50
jubilee cake decorations 2022
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($2.54–$6.81) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.7%search→purchase rate — share of searches ending in a sale
Growth
Great+83.5%90-day search growth — must beat 0% to launch
Review moat
Great391.47avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£3.85avg listing price — sweet spot $15–$100
Market size
Bad£3K£3K/yr · 5K searches
Price range
Bad£2.54–£6.81cheapest to priciest tracked listing — scored on the share inside $15–$100