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jelly snakes
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,028.9avg incumbent reviews — the moat a new listing must climb
Growth
Okay+5.2%90-day search growth — must beat 0% to launch
Avg price
Okay£9.27avg listing price — sweet spot $15–$100
Market size
Okay£110K£110K/yr · 123K searches
Price range
Bad£0.85–£17.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand