54
irish sea moss
Worth a lookShows low returns (0.1%), but a small market ($21K/yr) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Great48%top-5 brand share — no brand owns this niche
Review moat
Great404.69avg incumbent reviews — the moat a new listing must climb
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay£11.92avg listing price — sweet spot $15–$100
Price range
Okay£3.14–£25.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-16.1%90-day search growth — must beat 0% to launch
Market size
Bad£21K£21K/yr · 37K searches
Signals No Dominant Brand