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irish coffee
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.8%search→purchase rate — share of searches ending in a sale
Review moat
Great205.6avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.87avg listing price — sweet spot $15–$100
Growth
Good+21.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£1.77–£23.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£84K£84K/yr · 47K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand