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instant tea
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.37avg listing price — sweet spot $15–$100
Price range
Good£1.87–£34.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,151.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£83K£83K/yr · 53K searches
Growth
Bad-16.5%90-day search growth — must beat 0% to launch
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand