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64

iced coffee

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 60Growth 81Conversion 77Competition 74Returns 100Price range 40Avg price 20Brand share 28Review moat 80Quality gap 45

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Great+74.4%

90-day search growth — must beat 0% to launch

Review moat

Great391.51

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.5%

search→purchase rate — share of searches ending in a sale

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Market size

Good£495K

£495K/yr · 904K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£1.31–£24.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Avg price

Bad£7.29

avg listing price — sweet spot $15–$100