51
hydrogen peroxide
Worth a lookShows low returns (0.2%), but prices mostly outside the sweet spot ($4.24–$12.19) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Market size
Great£1.1M£1.1M/yr · 1.2M searches
Review moat
Good1,412.63avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad£7.15avg listing price — sweet spot $15–$100
Price range
Bad£4.24–£12.19cheapest to priciest tracked listing — scored on the share inside $15–$100