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herbal tea
Worth a lookShows low returns (0.0%), but soft demand (-33.6% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Competition
Great34%top-5 click share — an open shelf
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Market size
Good£633K£633K/yr · 1.1M searches
Price range
Good£1.40–£33.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,492.87avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.62avg listing price — sweet spot $15–$100
Growth
Bad-33.6%90-day search growth — must beat 0% to launch