40
harissa paste
Skip itPrices mostly outside the sweet spot ($1.98–$16.49) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.7%search→purchase rate — share of searches ending in a sale
Review moat
Great148.07avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£100K£100K/yr · 86K searches
Competition
Bad73%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Avg price
Bad£6.56avg listing price — sweet spot $15–$100
Growth
Bad-18.5%90-day search growth — must beat 0% to launch
Price range
Bad£1.98–£16.49cheapest to priciest tracked listing — scored on the share inside $15–$100