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haribo jelly babies
Skip itSoft demand (-12.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Good£14.47avg listing price — sweet spot $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,370.38avg incumbent reviews — the moat a new listing must climb
Price range
Okay£1.12–£26.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Okay£104K£104K/yr · 126K searches
Growth
Bad-12.3%90-day search growth — must beat 0% to launch