55
greek yoghurt
Worth a lookShows low returns (0.0%), but pricing outside the sweet spot ($4.01 avg) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Review moat
Great466.59avg incumbent reviews — the moat a new listing must climb
Price range
Good£1.15–£40.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Good+28.6%90-day search growth — must beat 0% to launch
Market size
Okay£188K£188K/yr · 303K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Avg price
Bad£4.01avg listing price — sweet spot $15–$100