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grappa
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible£27.10avg listing price — sweet spot $15–$100
Price range
Incredible£19.33–£42.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great308.2avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-2.0%90-day search growth — must beat 0% to launch
Market size
Bad£74K£74K/yr · 42K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Signals Low Review Barrier