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50

goji berries organic

Worth a look

Shows low returns (0.0%), but soft demand (-35.0% this quarter) keeps it on the watch list.

Market size 18Growth 8Conversion 97Competition 42Returns 100Price range 43Avg price 55Brand share 59Review moat 73Quality gap 55

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.0%

search→purchase rate — share of searches ending in a sale

Review moat

Good584.59

avg incumbent reviews — the moat a new listing must climb

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good£12.59

avg listing price — sweet spot $15–$100

Price range

Okay£3.61–£23.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£71K

£71K/yr · 38K searches

Growth

Bad-35.0%

90-day search growth — must beat 0% to launch