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gluten free chocolate
Skip itSoft demand (-24.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Price range
Great£1.99–£101.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£15.14avg listing price — sweet spot $15–$100
Review moat
Good782.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Bad£78K£78K/yr · 229K searches
Growth
Bad-24.7%90-day search growth — must beat 0% to launch