51
gatorade
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great£21.81avg listing price — sweet spot $15–$100
Price range
Great£2.20–£62.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+45.8%90-day search growth — must beat 0% to launch
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Market size
Okay£190K£190K/yr · 251K searches
Review moat
Bad4,190.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand