43
gaba
Skip itSoft demand (-24.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great£16.76avg listing price — sweet spot $15–$100
Review moat
Good927.93avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.53–£26.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad£70K£70K/yr · 133K searches
Growth
Bad-24.1%90-day search growth — must beat 0% to launch