51
fruit salad
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($0.67–$15.95) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible14.6%search→purchase rate — share of searches ending in a sale
Competition
Great21%top-5 click share — an open shelf
Review moat
Good906.58avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad£74K£74K/yr · 120K searches
Growth
Bad-11.4%90-day search growth — must beat 0% to launch
Avg price
Bad£4.25avg listing price — sweet spot $15–$100
Price range
Bad£0.67–£15.95cheapest to priciest tracked listing — scored on the share inside $15–$100