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fruit salad sweets

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A small market ($46K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 21Conversion 84Competition 25Returns 100Price range 12Avg price 43Brand share 36Review moat 78Quality gap 62

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Review moat

Great445.6

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Okay£11.13

avg listing price — sweet spot $15–$100

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Bad70%

top-5 click share — a locked-up shelf

Growth

Bad-7.5%

90-day search growth — must beat 0% to launch

Price range

Bad£3.34–£16.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£46K

£46K/yr · 44K searches