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french onion soup
Skip itSoft demand (-42.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Competition
Great27%top-5 click share — an open shelf
Review moat
Great333.27avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£0.75–£29.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Bad£8.67avg listing price — sweet spot $15–$100
Market size
Bad£36K£36K/yr · 69K searches
Growth
Bad-42.9%90-day search growth — must beat 0% to launch