42
eno
Skip itPrices mostly outside the sweet spot ($4.57–$10.57) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Review moat
Great493.14avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Bad£100K£100K/yr · 154K searches
Avg price
Bad£7.34avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Price range
Bad£4.57–£10.57cheapest to priciest tracked listing — scored on the share inside $15–$100