55
elderflower liqueur
Worth a lookShows low returns (0.4%), but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+119.6%90-day search growth — must beat 0% to launch
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Avg price
Great£16.13avg listing price — sweet spot $15–$100
Price range
Good£8.11–£24.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,894.69avg incumbent reviews — the moat a new listing must climb
Market size
Okay£203K£203K/yr · 133K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Signals Trending