52
eggs
Worth a lookShows low returns (0.0%), but prices mostly outside the sweet spot ($1.51–$6.83) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Incredible£2.4M£2.4M/yr · 6.6M searches
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Review moat
Okay3,270.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£3.09avg listing price — sweet spot $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand
Price range
Bad£1.51–£6.83cheapest to priciest tracked listing — scored on the share inside $15–$100