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drinks
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible16.5%search→purchase rate — share of searches ending in a sale
Market size
Incredible£3.3M£3.3M/yr · 2.7M searches
Growth
Good+22.5%90-day search growth — must beat 0% to launch
Review moat
Bad4,051.33avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.27avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£2.72–£14.49cheapest to priciest tracked listing — scored on the share inside $15–$100