46
crimpit
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Growth
Good+38.3%90-day search growth — must beat 0% to launch
Avg price
Good£12.85avg listing price — sweet spot $15–$100
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Price range
Okay£7.04–£20.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,247avg incumbent reviews — the moat a new listing must climb
Market size
Okay£105K£105K/yr · 223K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand