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cranberry juice
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.7%search→purchase rate — share of searches ending in a sale
Review moat
Good622.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£242K£242K/yr · 264K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.9%90-day search growth — must beat 0% to launch
Price range
Bad£1.11–£18.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£5.19avg listing price — sweet spot $15–$100
Brand share
Bad96%top-5 brand share — brand-locked demand