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crabbies ginger beer
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Growth
Great+75.0%90-day search growth — must beat 0% to launch
Review moat
Great438.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.53avg listing price — sweet spot $15–$100
Price range
Okay£2.36–£19.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£39K£39K/yr · 35K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand