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cote dor chocolate
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great132.53avg incumbent reviews — the moat a new listing must climb
Avg price
Great£15.70avg listing price — sweet spot $15–$100
Price range
Good£7.39–£35.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Bad-15.8%90-day search growth — must beat 0% to launch
Market size
Bad£31K£31K/yr · 49K searches
Brand share
Bad100%top-5 brand share — brand-locked demand