45
clothes brush
Skip itPrices mostly outside the sweet spot ($1.95–$12.88) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,706.5avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay£109K£109K/yr · 132K searches
Avg price
Bad£6.66avg listing price — sweet spot $15–$100
Growth
Bad-37.3%90-day search growth — must beat 0% to launch
Price range
Bad£1.95–£12.88cheapest to priciest tracked listing — scored on the share inside $15–$100