50
chocolate frog
Worth a lookShows low returns (0.3%), but a small market ($45K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great426.3avg incumbent reviews — the moat a new listing must climb
Price range
Good£4.42–£31.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Avg price
Good£12.79avg listing price — sweet spot $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Market size
Bad£45K£45K/yr · 67K searches
Growth
Bad-27.5%90-day search growth — must beat 0% to launch