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cheese sauce
Skip itPricing outside the sweet spot ($5.20 avg) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Review moat
Great434.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad£90K£90K/yr · 122K searches
Growth
Bad-12.0%90-day search growth — must beat 0% to launch
Price range
Bad£0.51–£18.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£5.20avg listing price — sweet spot $15–$100