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chai syrup
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Review moat
Great296.45avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Okay£3.89–£24.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Avg price
Okay£10.27avg listing price — sweet spot $15–$100
Market size
Bad£99K£99K/yr · 79K searches
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand