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caramel vodka
Skip itA small market ($77K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Review moat
Good723.77avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.99avg listing price — sweet spot $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Price range
Okay£5.34–£22.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+11.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad£77K£77K/yr · 74K searches