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caramel popcorn
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Good549.39avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Price range
Okay£1.69–£21.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-10.7%90-day search growth — must beat 0% to launch
Avg price
Bad£6.00avg listing price — sweet spot $15–$100
Market size
Bad£59K£59K/yr · 170K searches
Brand share
Bad100%top-5 brand share — brand-locked demand