40
camp coffee
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible15.2%search→purchase rate — share of searches ending in a sale
Review moat
Great321.13avg incumbent reviews — the moat a new listing must climb
Growth
Okay+14.8%90-day search growth — must beat 0% to launch
Price range
Okay£2.16–£22.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£10.27avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£51K£51K/yr · 33K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand