38
butter churner
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£28.55avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Price range
Great£6.98–£64.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Review moat
Good1,183.86avg incumbent reviews — the moat a new listing must climb
Market size
Okay£175K£175K/yr · 224K searches
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-39.7%90-day search growth — must beat 0% to launch
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand