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breadcrumbs
Skip itPrices mostly outside the sweet spot ($1.16–$8.84) — this niche doesn't clear our bar today.
Conversion
Incredible25.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good996.43avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad£70K£70K/yr · 78K searches
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
Avg price
Bad£3.49avg listing price — sweet spot $15–$100
Price range
Bad£1.16–£8.84cheapest to priciest tracked listing — scored on the share inside $15–$100