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anthon berg marzipan chocolates
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Review moat
Good568avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.55–£36.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£13.61avg listing price — sweet spot $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-36.1%90-day search growth — must beat 0% to launch
Market size
Bad£21K£21K/yr · 18K searches
Brand share
Bad100%top-5 brand share — brand-locked demand